Month: July 2023

Alternative Strategies to Drive Brand Awareness at Trade Shows

Trade shows provide a valuable opportunity for businesses to showcase their products or services, connect with potential customers, and enhance brand awareness. However, with countless exhibitors vying for attention, it’s crucial to employ creative strategies that set your brand apart from the competition. Let’s explore alternative strategies that can effectively drive brand awareness at trade shows and leave a lasting impression on attendees. Continue reading “Alternative Strategies to Drive Brand Awareness at Trade Shows”

Product Spotlight: Embrace™ SEG Tension Fabric Displays

The Embrace™ SEG Tension Fabric pop up display is quite possibly the sleekest modern portable display system available.

Embrace™ push-fit (SEG) trade show displays incorporate the newest graphic technology known as SEG (silicone edge graphic). In simple terms, the silicone “bead” on your fabric graphic simply pushes into the perimeter channel frame of your display allowing for the easiest graphic changes ever. By combining a lightweight collapsible inline pop up frame and an easy to install fabric graphic, this ensures a seamless and taut appearance to your graphic every time. Continue reading “Product Spotlight: Embrace™ SEG Tension Fabric Displays”