Top Trade Shows Still Happening in 2020

Although it may seem like much of the country has cancelled or postponed 2020 trade shows due to the COVID-19 pandemic, there are still face-to-face events and conferences on schedule for the very near future. In a recent article on TSNN.com, Chris Collinson and Patrick Higgins of Connect, an Atlanta-based producer of live events, describes measures that will be implemented at their 2020 conferences, that can be adapted to any event.

“The entire industry is hurting, and we are looking for a win-win solution that will help grow our events while helping our partners when they need it most,” Collinson said.

They are implementing new safety measures launching the Safe + Clean Connect plan to help prevent the transmission of coronavirus as well as promote healthy best practices that planners can adopt at their events. These measures include temperature checks, mandatory masks for attendees and staff, hand sanitizer stations and larger aisles to effectively socially distance. Continue reading “Top Trade Shows Still Happening in 2020”

10 Ways To Fix Your Most Common Graphic Design Mistakes

Consider your trade show display graphics to be a lot like your store front.

You literally have 3 to 5 seconds to convey your message to passersby. And in that time you must:

1. Capture and captivate your audience attention
2. Quickly communicate services or products you have to offer
3. Entice and engage visitors to enter your booth space for a chat

All in 3 to 5 seconds! Easy right? Continue reading “10 Ways To Fix Your Most Common Graphic Design Mistakes”