The past couple years have certainly been an eye-opening experience for those planning and attending events. Online conferences, expos, meetings and other hybrid event experiences have been a great substitute, but many of us still miss the energy and interaction of an in-person event. On a positive note, we’ve also learned that although virtual events can’t always replace the real thing, they can still be highly effective. Continue reading “Ways to Engage at a Hybrid Event”
Consider your trade show display graphics to be a lot like your store front.
You literally have 3 to 5 seconds to convey your message to passersby. And in that time you must:
1. Capture and captivate your audience attention
2. Quickly communicate services or products you have to offer
3. Entice and engage visitors to enter your booth space for a chat
All in 3 to 5 seconds! Easy right? Continue reading “10 Ways To Fix Your Most Common Graphic Design Mistakes”
Branding solutions to promote your business during any virtual meeting!
Our Idea Central at AffordableDisplays.com provides you with a one-stop research experience to move your trade show display ideas from concept to completion.
The success of any trade show relies heavily on the trade show booth representing your brand. There are many trade show displays to choose from but which is the best fit for not only your branding concept but also your industry. Our trade show display Idea Central is here to assist you with the much needed research your brand needs. Continue reading “Planning For The Future: #1 Idea Source For Your Next Trade Show Display”
Now that a vast majority of trade shows and conferences have been cancelled or postponed worldwide, businesses are scrambling for alternative marketing ideas to keep their clients engaged and informed.
You’ve spent months designing a new product or developing a new service, but the trade show you had planned to launch these new ideas at just got cancelled. If you’ve never ventured out into the virtual world, now is the time. There are many platforms you can use instead of showcasing your new and exciting offerings at physical in-person trade show event.
Consider these several possibilities to fill the gaps of your marketing communication strategy for the future or at least for the time being. Continue reading “No Trade Shows or Conferences…Now What?”
Interested in purchasing a Tension Fabric Display today? You are on the right track to a great choice.
Tension fabric displays offer the latest technology that allows for the ultimate in functionality, lightweight portability, modern style and simplified trade show set-up. Continue reading “Why Choose Tension Fabric Displays”
Attending trade shows and conferences year after year can get costly very quickly with your trade show display often becoming an oversight. Yeah you might have to pay a pretty penny to rent a booth space at each show, but if your trade show display is lacking, you definitely won’t see a return on your investment.
Ring in the new year by evaluating your existing trade show display for wear and tear. There’s no need to worry though – you can spruce up your existing display sometimes just as easily as buying a new one, but without the hefty price tag. Your customers will be excited to see the change and will surely be inspired to take a closer look at your booth.
Here’s a few simple tips to give new life to your trade show image with an extreme makeover – trade show edition!
After months of planning, trade show day is finally here! You’re excited to meet and greet with attendees and hopefully capture a few more leads to boost sales. Yet here you are, standing in an empty trade show booth while attendees simply walk by without even a slight glance.
If you’ve ever been in that situation, chances are you wanted a magic wand to transport you somewhere else – somewhere far, far away. The expense of exhibiting at a trade show is enough to make you frustrated, adding in the lack of booth traffic is down right depressing.
Here are the 4 most common reasons why your booth traffic lacking and our best ways to turn that trickle of booth traffic into a flood.
Deliver your message in line with identity, values, and strategy.
The key principle in life and in business is consistency. Without it you won’t get very far. When it comes to graphic design, consistency is the #1 principle that we tend to violate most frequently. Even the best graphic designers are also guilty of breaking this principle and are not proud to admit it. Before we jump right in, let’s define what brand consistency is.
If you’re reading this article, chances are you’ve been to a trade show or consider them to be an important piece of your marketing puzzle.
Trade shows have been around for a long time – The Great Exhibition, held on May 1, 1851, to be exact. There is no doubt the main reason for a trade show is to provide value to both the attendees and the exhibitors involved. But have times changed? Has technology ruined the face-to-face value that trade shows provide to exhibitors and attendees?
Historically speaking, trade shows have always been a great way to enhance your marketing efforts and promote your brand, but have you ever found yourself asking the question: