Trade shows are one of the best ways to advertise your company and network with other businesses in your field, all while expanding your clientele. Industry-specific trade shows will draw sizable crowds that could be interested in that industry, giving you the advantage of interacting with a targeted audience and increasing brand exposure.
If you want to make your booth stand out and draw more visitors, stocking up on the popular trade show giveaways is a fantastic strategy to get attention. Try adding tradeshow giveaways, promotional products or swag to engage your audience, enhance with your brand and improve brand recall.
Start your search on our extensive promotional products website and take notice of the 3 top trade show giveaways trending today.
- Tech gifts are the new rage
- Fun and Functional items are popular
- Wellness gifts are always welcome
Tech gifts : Promote your brand with functional giveaways!
The promotional trade show giveaway trends show that technology based giveaways are likely to be the hottest trend this year. Make sure to include custom tech gifts in your tradeshow swag bag to draw crowds and keep them engaged. Popular custom tech gifts include blue tooth speakers, ear buds, or chargers. Reports show that 60% of consumers are more likely to do business with a brand that had a tech giveaway than those that did not. Tech items like USB drives are retained by as much as 91% of users for their functionality.
Fun and functional : Introduce your brand in a lighthearted way!
The best way to appeal to your audience might be more of a subtle approach without the obvious marketing pitch; that’s what makes a mixture of fun and functional gifts a top choice. Silly and fun items like stress relievers make a great fun item among tradeshow gifts. Some of the functional gifts to consider include throw blankets, drinkware items, post-it notes and tote bags. Personalize these with your brand and message to make it the talk of the tradeshows, literally.
Did you know: 86% of recipients develop a positive impression about an advertiser after receiving promotional gift? So, make sure not to miss out these crowd pleasing trade show giveaways that will make the biggest brand ambassadors for you.
Wellness Items : Help your audience stay safe and healthy.
Show your audience how much you care by handing out custom wellness items. It’s interesting to note that while 27% of consumers regularly carry wellness products with them, women are more likely to own a branded health and safety product than men. Some of the budget friendly tradeshow handouts that can be considered include reusable water bottles, pedometers, exercise bands and sports towels among others. The generous imprint area of these logo items will keep your brand on a proud parade while the high utility value will ensure regular brand exposure.
Trendy trade show giveaways and gifts are the most cost effective way to generate brand exposure. Make sure to shop for all the trending gifts under one roof and make your tradeshow participation memorable.